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Imagina esto: El gerente cree que el proyecto =E2=80=9Cya casi cierra=E2=80=9D. El vendedor piensa que =E2=80=9Cel cliente todav=C3=ADa lo est=C3=A1 anali= zando=E2=80=9D. Y el cliente=E2=80=A6 ya le compr=C3=B3 a la competencia. Todo por una mala comunicaci=C3=B3n interna. Nadie dej=C3=B3 registro. No hubo minuta. El comentario del avance qued=C3=B3 en el aire=2C perdido entre mensajes d= e WhatsApp y llamadas sin seguimiento. As=C3=AD nacen las fugas m=C3=A1s silenciosas del =C3=A1rea comercial: las= ventas que se pierden no por falta de clientes=2C sino por falta de clari= dad. Las causas m=C3=A1s comunes de una mala comunicaci=C3=B3n en ventas =E2=9A= =A0=EF=B8=8F 1. Falta de registros escritos: La informaci=C3=B3n se comparte verbalment= e o por mensajes aislados. Al no quedar evidencia=2C cada quien interpreta= lo que quiere. 2. Ausencia de procesos definidos: No hay un flujo claro para reportar ava= nces=2C comentarios o acuerdos con el cliente. 3. Herramientas desconectadas: Usar Excel=2C WhatsApp=2C correos y llamada= s sin centralizaci=C3=B3n genera caos y versiones distintas de la misma re= alidad. 4. Egos y filtros jer=C3=A1rquicos: Algunos vendedores no informan todo= =E2=80=9Cpara no verse mal=E2=80=9D=2C y algunos gerentes suponen m=C3=A1= s de lo que preguntan. 5. Falta de retroalimentaci=C3=B3n constante: Si no hay reuniones breves= =2C reportes claros y tableros compartidos=2C se pierde la oportunidad de= corregir antes de que sea tarde. El impacto oculto. Una comunicaci=C3=B3n deficiente no solo afecta la coordinaci=C3=B3n=E2=80= =A6 * Hace que los clientes perciban desinter=C3=A9s o contradicciones. * Provoca errores en cotizaciones y tiempos de entrega. * Impide medir el avance real de los proyectos. * Y=2C lo m=C3=A1s grave: rompe la confianza interna entre gerencia y equi= po de ventas. Despu=C3=A9s: Cuando todo queda claro y registrado Ahora imagina otro escenario: Cada avance=2C comentario y acuerdo se registra autom=C3=A1ticamente. El gerente puede ver=2C en tiempo real=2C qu=C3=A9 clientes est=C3=A1n en= seguimiento y cu=C3=A1les requieren atenci=C3=B3n. No hay excusas=2C ni interpretaciones: solo datos claros=2C conversaciones= registradas y decisiones inteligentes. Eso es lo que ocurre cuando tu empresa elimina la fuga de comunicaci=C3=B3= n con herramientas que conectan conversaci=C3=B3n=2C seguimiento y direcci= =C3=B3n. Puente: C=C3=B3mo evitar esta fuga con KONTROLYA =F0=9F=A7=A9 Con Kontrolya CRM Conversacional=2C cada conversaci=C3=B3n con el cliente= queda documentada y clasificada por etapa del proceso. Los comentarios de avance=2C minutas=2C recordatorios y acuerdos se centra= lizan autom=C3=A1ticamente=2C para que gerencia y vendedores trabajen con= la misma versi=C3=B3n de la verdad. =F0=9F=91=89 Ya no hay =E2=80=9Cyo entend=C3=AD otra cosa=E2=80=9D. =F0=9F=91=89 Ya no hay =E2=80=9Cno vi el mensaje=E2=80=9D. =F0=9F=91=89 Hay orden=2C claridad y kontrol total. Moraleja final: Las empresas no fracasan por falta de clientes=2C sino por falta de comuni= caci=C3=B3n interna. La verdadera productividad comienza cuando todos hablan el mismo idioma: e= l del seguimiento documentado =F0=9F=A4=94 =C2=BFEst=C3=A1s listo para eliminar esta fuga en tu equipo? Empieza por poner tus conversaciones bajo kontrol con Kontrolya CRM Conver= sacional. Autor: Mario Alberto Duarte=2C CEO Kontrolya Edici=C3=B3n y redacci=C3=B3n: Asistencia IA (basado en contenidos origina= les del autor) Mario Alberto Duarte Empresario y fundador de Kontrolya=2C con m=C3=A1s de 20 a=C3=B1os de expe= riencia en desarrollo de software y la creaci=C3=B3n de m=C3=A1s de 15 apl= icaciones. Creador de la filosof=C3=ADa VAloR y la Metodolog=C3=ADa 30% pa= ra aumentar ventas en 90 d=C3=ADas =C2=BFTe gustar=C3=ADa leer m=C3=A1s art=C3=ADculos que te ayudan a kontro= lar tus ventas? Visita el blog de Kontrolya (https://kontrolya.com/blog-kontrolya/) =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D= =3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D=3D ** Facebook (https://www.facebook.com/kontrolyacrm) ** Website (https://kontrolya.com/) ** Email (mailto:contacto@kontrolya.com) ** YouTube (https://www.youtube.com/@kontrolya) ** LinkedIn (https://www.linkedin.com/company/crmzeus/) ** Instagram (https://www.instagram.com/kontrolya/) ** WhatsApp (https://api.whatsapp.com/send?phone=3D+5213121401826&text=3DH= ola%20buen%20d%C3%ADa=2C%20me%20interesa%20hablar%20con%20un%20agente%20pa= ra%20m%C3%A1s%20informaci%C3%B3n=2C%20por%20favor%20) Copyright =C2=A9 2025 Kontrolya=2C Todos los derechos reservados. =C2=BFQuieres cambiar la manera en la que recibes estos correos? 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mso-hide:all;">Evita= perder clientes por falta de comunicaci=C3=B3n INTERNA =F0=9F=91=A9=E2=80= =8D=F0=9F=91=A7=E2=80=8D=F0=9F=91=A6</span><!--<![endif]--> <!-- --> <center> <table align=3D"center" border=3D"0" cellpadding=3D"0" cellspa= cing=3D"0" height=3D"100%" width=3D"100%" id=3D"bodyTable" style=3D"border= -collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-s= ize-adjust: 100%;-webkit-text-size-adjust: 100%;height: 100%;margin: 0;pad= ding: 0;width: 100%;background-color: #ffffff;"> <tr> <td align=3D"center" valign=3D"top" id=3D"bodyCell" st= yle=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-te= xt-size-adjust: 100%;height: 100%;margin: 0;padding: 10px;width: 100%;bord= er-top: 0;"> <!-- BEGIN TEMPLATE // --> <!--[if (gte mso 9)|(IE)]> <table align=3D"center" border=3D"0" cellspacing= =3D"0" cellpadding=3D"0" width=3D"600" style=3D"width:600px;"> <tr> <td align=3D"center" valign=3D"top" width=3D"600"= style=3D"width:600px;"> <![endif]--> <table border=3D"0" cellpadding=3D"0" cellspacing= =3D"0" width=3D"100%" class=3D"templateContainer" style=3D"border-collapse= : collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjus= t: 100%;-webkit-text-size-adjust: 100%;border: 0;max-width: 600px !importa= nt;"> <tr> <td valign=3D"top" id=3D"templatePreheader= " style=3D"background:#ffffff none no-repeat center/cover;mso-line-height-= rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;ba= ckground-color: #ffffff;background-image: none;background-repeat: no-repea= t;background-position: center;background-size: cover;border-top: 0;border-= bottom: 0;padding-top: 9px;padding-bottom: 9px;"><table border=3D"0" cellp= adding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnImageBlock" styl= e=3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-t= able-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%= ;"> <tbody class=3D"mcnImageBlockOuter"> <tr> <td valign=3D"top" style=3D"padding: 9px;mso-line-height-r= ule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" c= lass=3D"mcnImageBlockInner"> <table align=3D"left" width=3D"100%" border=3D"0" cell= padding=3D"0" cellspacing=3D"0" class=3D"mcnImageContentContainer" style= =3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-ta= ble-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;= float: left;"> <tbody><tr> <td class=3D"mcnImageContent" valign=3D"top" s= tyle=3D"padding-right: 9px;padding-left: 9px;padding-top: 0;padding-bottom= : 0;text-align: center;mso-line-height-rule: exactly;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;"> <a href=3D"https://kontrolya.us20.list= -manage.com/track/click?u=3D66b44416e7b58444d7e9345c0&id=3D42ee03efdb&e=3D= 6497c63c70" title=3D"" class=3D"" target=3D"_blank" style=3D"mso-line-hei= ght-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;"> <img align=3D"center" alt=3D"kontr= olya crm para whatsapp y sistemas erp" src=3D"https://mcusercontent.com/66= b44416e7b58444d7e9345c0/images/62fdc5f9-edd3-30b8-c516-f0b4d2784f7f.png" w= idth=3D"377.88" style=3D"max-width: 800px;padding-bottom: 0;display: inlin= e !important;vertical-align: bottom;border: 0;height: auto;outline: none;t= ext-decoration: none;-ms-interpolation-mode: bicubic;" class=3D"mcnImage"> </a> </td> </tr> </tbody></table> </td> </tr> </tbody> </table></td> </tr> <tr> <td valign=3D"top" id=3D"templateHeader" s= tyle=3D"background:#f2fafd none no-repeat center/contain;mso-line-height-r= ule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;bac= kground-color: #f2fafd;background-image: none;background-repeat: no-repeat= ;background-position: center;background-size: contain;border-top: 0;border= -bottom: 0;padding-top: px;padding-bottom: 0;"><table border=3D"0" cellpad= ding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnDividerBlock" styl= e=3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-t= able-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%= ;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 25px 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;= -webkit-text-size-adjust: 100%;"> <table class=3D"mcnDividerContent" border=3D"0" cellpaddin= g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t= op: 2px solid #F2FAFD;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;"> <tbody><tr> <td style=3D"mso-line-height-rule: exactly;-ms-tex= t-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <span></span> </td> </tr> </tbody></table> <!-- <td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;= "> <hr class=3D"mcnDividerContent" style=3D"border-bottom-col= or:none; border-left-color:none; border-right-color:none; border-bottom-wi= dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig= ht:0; margin-bottom:0; margin-left:0;" /> --> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnBoxedTextBlock" style=3D"min-width: 100%;border-collapse:= collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust= : 100%;-webkit-text-size-adjust: 100%;"> <!--[if gte mso 9]> =09<table align=3D"center" border=3D"0" cellspacing=3D"0" cellpadding=3D"0= " width=3D"100%"> =09<![endif]--> =09<tbody class=3D"mcnBoxedTextBlockOuter"> <tr> <td valign=3D"top" class=3D"mcnBoxedTextBlockInner" style=3D"m= so-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-= adjust: 100%;"> =09=09=09=09<!--[if gte mso 9]> =09=09=09=09<td align=3D"center" valign=3D"top" "> =09=09=09=09<![endif]--> <table align=3D"left" border=3D"0" cellpadding=3D"0" cells= pacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-collapse: coll= apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100= %;-webkit-text-size-adjust: 100%;float: left;" class=3D"mcnBoxedTextConten= tContainer"> <tbody><tr> <td style=3D"padding-top: 9px;padding-left: 18px;p= adding-bottom: 9px;padding-right: 18px;mso-line-height-rule: exactly;-ms-t= ext-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table border=3D"0" cellspacing=3D"0" class=3D= "mcnTextContentContainer" width=3D"100%" style=3D"min-width: 100% !importa= nt;background-color: #F2FAFD;border-collapse: collapse;mso-table-lspace: 0= pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adju= st: 100%;"> <tbody><tr> <td valign=3D"top" class=3D"mcnTextCon= tent" style=3D"padding: 18px;color: #F2F2F2;font-family: Roboto=2C "H= elvetica Neue"=2C Helvetica=2C Arial=2C sans-serif;font-size: 14px;fo= nt-weight: normal;line-height: 150%;text-align: left;mso-line-height-rule:= exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;word-br= eak: break-word;"> <div style=3D"text-align: left;"> <h2 style=3D"display: block;margin: 0;padding: 0;color: #202020;font-famil= y: Helvetica;font-size: 22px;font-style: normal;font-weight: bold;line-hei= ght: 125%;letter-spacing: normal;text-align: left;"><span style=3D"font-si= ze:35px"><span style=3D"color:#0000FF">La Fuga Invisible: C=C3=B3mo la Mal= a Comunicaci=C3=B3n Entre Gerencia y Vendedores Drena Tus Ventas (sin que= lo notes)</span></span></h2> </div> </td> </tr> </tbody></table> </td> </tr> </tbody></table> =09=09=09=09<!--[if gte mso 9]> =09=09=09=09</td> =09=09=09=09<![endif]--> =09=09=09=09<!--[if gte mso 9]> </tr> </table> =09=09=09=09<![endif]--> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c= ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 25px 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;= -webkit-text-size-adjust: 100%;"> <table class=3D"mcnDividerContent" border=3D"0" cellpaddin= g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t= op: 2px solid #F2FAFD;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;"> <tbody><tr> <td style=3D"mso-line-height-rule: exactly;-ms-tex= t-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <span></span> </td> </tr> </tbody></table> <!-- <td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;= "> <hr class=3D"mcnDividerContent" style=3D"border-bottom-col= or:none; border-left-color:none; border-right-color:none; border-bottom-wi= dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig= ht:0; margin-bottom:0; margin-left:0;" /> --> </td> </tr> </tbody> </table></td> </tr> <tr> <td valign=3D"top" id=3D"templateBody" sty= le=3D"background:#ffffff none repeat-x center/contain;mso-line-height-rule= : exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;backgr= ound-color: #ffffff;background-image: none;background-repeat: repeat-x;bac= kground-position: center;background-size: contain;border-top: 0;border-bot= tom: 2px solid #EAEAEA;padding-top: 0;padding-bottom: 9px;"><table border= =3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnDivi= derBlock" style=3D"min-width: 100%;border-collapse: collapse;mso-table-lsp= ace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-siz= e-adjust: 100%;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk= it-text-size-adjust: 100%;"> <table class=3D"mcnDividerContent" border=3D"0" cellpaddin= g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t= op: 10px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso= -table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 10= 0%;"> <tbody><tr> <td style=3D"mso-line-height-rule: exactly;-ms-tex= t-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <span></span> </td> </tr> </tbody></table> <!-- <td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;= "> <hr class=3D"mcnDividerContent" style=3D"border-bottom-col= or:none; border-left-color:none; border-right-color:none; border-bottom-wi= dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig= ht:0; margin-bottom:0; margin-left:0;" /> --> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll= apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100= %;-webkit-text-size-adjust: 100%;"> <tbody class=3D"mcnTextBlockOuter"> <tr> <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin= g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki= t-text-size-adjust: 100%;"> =09<!--[if mso]> =09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi= ng=3D"0" width=3D"100%" style=3D"width:100%;"> =09=09=09=09<tr> =09=09=09=09<![endif]--> =09=09=09 =09=09=09=09<!--[if mso]> =09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;"> =09=09=09=09<![endif]--> <table align=3D"left" border=3D"0" cellpadding=3D"0" cells= pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col= lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10= 0%;-webkit-text-size-adjust: 100%;float: left;" width=3D"100%" class=3D"mc= nTextContentContainer"> <tbody><tr> <td valign=3D"top" class=3D"mcnTextContent" style= =3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1= 8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-= size-adjust: 100%;word-break: break-word;color: #202020;font-family: Helve= tica;font-size: 16px;line-height: 150%;text-align: left;"> <p style=3D"margin: 10px 0;padding: 0;mso-line= -height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust:= 100%;color: #202020;font-family: Helvetica;font-size: 16px;line-height: 1= 50%;text-align: left;"><span style=3D"color:#0000FF">Antes: El silencio qu= e cuesta dinero.</span><br> Imagina esto:<br> El gerente cree que el proyecto =E2=80=9Cya casi cierra=E2=80=9D.<br> El vendedor piensa que =E2=80=9Cel cliente todav=C3=ADa lo est=C3=A1 anali= zando=E2=80=9D.<br> Y el cliente=E2=80=A6 ya le compr=C3=B3 a la competencia.<br> <br> Todo por una <strong>mala comunicaci=C3=B3n interna.</strong><br> Nadie dej=C3=B3 registro.<br> No hubo minuta.<br> El comentario del avance qued=C3=B3 en el aire=2C perdido entre mensajes d= e WhatsApp y llamadas sin seguimiento.<br> <br> As=C3=AD nacen las fugas m=C3=A1s silenciosas del =C3=A1rea comercial: las= ventas que se pierden no por falta de clientes=2C sino por falta de clari= dad.<br> <br> <span style=3D"color:#0000FF">Las causas m=C3=A1s comunes de una mala comu= nicaci=C3=B3n en ventas</span> =E2=9A=A0=EF=B8=8F</p> <ol> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;"><strong>Falta de registros escritos:</stro= ng> La informaci=C3=B3n se comparte verbalmente o por mensajes aislados. A= l no quedar evidencia=2C cada quien interpreta lo que quiere.</li> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;"><strong>Ausencia de procesos definidos:</s= trong> No hay un flujo claro para reportar avances=2C comentarios o acuerd= os con el cliente.</li> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;"><strong>Herramientas desconectadas:</stron= g> Usar Excel=2C WhatsApp=2C correos y llamadas sin centralizaci=C3=B3n ge= nera caos y versiones distintas de la misma realidad.</li> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;"><strong>Egos y filtros jer=C3=A1rquicos:</= strong> Algunos vendedores no informan todo =E2=80=9Cpara no verse mal=E2= =80=9D=2C y algunos gerentes suponen m=C3=A1s de lo que preguntan.</li> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;"><strong>Falta de retroalimentaci=C3=B3n co= nstante:</strong> Si no hay reuniones breves=2C reportes claros y tableros= compartidos=2C se pierde la oportunidad de corregir antes de que sea tard= e.</li> </ol> <span style=3D"color:#0000FF">El impacto oculto.</span><br> Una comunicaci=C3=B3n deficiente no solo afecta la coordinaci=C3=B3n=E2=80= =A6 <ul> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;">Hace que <strong>los clientes perciban des= inter=C3=A9s o contradicciones.</strong></li> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;">Provoca <strong>errores en cotizaciones y= tiempos de entrega.</strong></li> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;">Impide medir el <strong>avance real de los= proyectos.</strong></li> =09<li style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-= webkit-text-size-adjust: 100%;">Y=2C lo m=C3=A1s grave: <strong>rompe la c= onfianza interna</strong> entre gerencia y equipo de ventas.</li> </ul> <span style=3D"color:#0000FF">Despu=C3=A9s: Cuando todo queda claro y regi= strado</span><br> Ahora imagina otro escenario:<br> Cada avance=2C comentario y acuerdo se registra autom=C3=A1ticamente.<br> El gerente puede ver=2C en tiempo real=2C qu=C3=A9 clientes est=C3=A1n en= seguimiento y cu=C3=A1les requieren atenci=C3=B3n.<br> No hay excusas=2C ni interpretaciones: solo <strong>datos claros=2C conver= saciones registradas y decisiones inteligentes.</strong><br> <br> Eso es lo que ocurre cuando tu empresa <strong>elimina la fuga de comunica= ci=C3=B3n</strong> con herramientas que conectan conversaci=C3=B3n=2C segu= imiento y direcci=C3=B3n.<br> <br> <span style=3D"color:#0000FF">Puente: C=C3=B3mo evitar esta fuga con KONTR= OLYA =F0=9F=A7=A9</span><br> Con <strong>Kontrolya CRM Conversacional=2C</strong> cada conversaci=C3=B3= n con el cliente queda documentada y clasificada por etapa del proceso.<br= > Los <strong>comentarios de avance=2C minutas=2C recordatorios y acuerdos</= strong> se centralizan autom=C3=A1ticamente=2C para que gerencia y vendedo= res trabajen con la misma versi=C3=B3n de la verdad.<br> =F0=9F=91=89 Ya no hay =E2=80=9Cyo entend=C3=AD otra cosa=E2=80=9D.<br> =F0=9F=91=89 Ya no hay =E2=80=9Cno vi el mensaje=E2=80=9D.<br> =F0=9F=91=89 Hay <strong>orden=2C claridad y kontrol total.</strong><br> <br> <span style=3D"color:#0000FF">Moraleja final:</span><br> Las empresas no fracasan por falta de clientes=2C sino por falta de comuni= caci=C3=B3n interna.<br> La verdadera productividad comienza cuando todos hablan el mismo idioma: e= l del <strong>seguimiento documentado</strong><strong> <br> <br> =F0=9F=A4=94 =C2=BFEst=C3=A1s listo para eliminar esta fuga en tu equipo?<= /strong><br> Empieza por poner tus conversaciones bajo kontrol con Kontrolya CRM Conver= sacional. </td> </tr> </tbody></table> =09=09=09=09<!--[if mso]> =09=09=09=09</td> =09=09=09=09<![endif]--> =09=09=09=09<!--[if mso]> =09=09=09=09</tr> =09=09=09=09</table> =09=09=09=09<![endif]--> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c= ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk= it-text-size-adjust: 100%;"> <table class=3D"mcnDividerContent" border=3D"0" cellpaddin= g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t= op: 15px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso= -table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 10= 0%;"> <tbody><tr> <td style=3D"mso-line-height-rule: exactly;-ms-tex= t-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <span></span> </td> </tr> </tbody></table> <!-- <td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;= "> <hr class=3D"mcnDividerContent" style=3D"border-bottom-col= or:none; border-left-color:none; border-right-color:none; border-bottom-wi= dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig= ht:0; margin-bottom:0; margin-left:0;" /> --> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll= apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100= %;-webkit-text-size-adjust: 100%;"> <tbody class=3D"mcnTextBlockOuter"> <tr> <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin= g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki= t-text-size-adjust: 100%;"> =09<!--[if mso]> =09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi= ng=3D"0" width=3D"100%" style=3D"width:100%;"> =09=09=09=09<tr> =09=09=09=09<![endif]--> =09=09=09 =09=09=09=09<!--[if mso]> =09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;"> =09=09=09=09<![endif]--> <table align=3D"left" border=3D"0" cellpadding=3D"0" cells= pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col= lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10= 0%;-webkit-text-size-adjust: 100%;float: left;" width=3D"100%" class=3D"mc= nTextContentContainer"> <tbody><tr> <td valign=3D"top" class=3D"mcnTextContent" style= =3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1= 8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-= size-adjust: 100%;word-break: break-word;color: #202020;font-family: Helve= tica;font-size: 16px;line-height: 150%;text-align: left;"> Autor: <em>Mario Alberto Duarte</em>=2C CEO Ko= ntrolya<br> Edici=C3=B3n y redacci=C3=B3n: Asistencia IA (basado en contenidos origina= les del autor) </td> </tr> </tbody></table> =09=09=09=09<!--[if mso]> =09=09=09=09</td> =09=09=09=09<![endif]--> =09=09=09=09<!--[if mso]> =09=09=09=09</tr> =09=09=09=09</table> =09=09=09=09<![endif]--> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c= ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webk= it-text-size-adjust: 100%;"> <table class=3D"mcnDividerContent" border=3D"0" cellpaddin= g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t= op: 2px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;"> <tbody><tr> <td style=3D"mso-line-height-rule: exactly;-ms-tex= t-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <span></span> </td> </tr> </tbody></table> <!-- <td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;= "> <hr class=3D"mcnDividerContent" style=3D"border-bottom-col= or:none; border-left-color:none; border-right-color:none; border-bottom-wi= dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig= ht:0; margin-bottom:0; margin-left:0;" /> --> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnCaptionBlock" style=3D"border-collapse: collapse;mso-tabl= e-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-tex= t-size-adjust: 100%;"> <tbody class=3D"mcnCaptionBlockOuter"> <tr> <td class=3D"mcnCaptionBlockInner" valign=3D"top" style=3D"pad= ding: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit= -text-size-adjust: 100%;"> <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mcnCaptio= nRightContentOuter" width=3D"100%" style=3D"border-collapse: collapse;mso-= table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit= -text-size-adjust: 100%;"> <tbody><tr> <td valign=3D"top" class=3D"mcnCaptionRightContentInner" style=3D"= padding: 0 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w= ebkit-text-size-adjust: 100%;"> <table align=3D"left" border=3D"0" cellpadding=3D"0" cellspaci= ng=3D"0" class=3D"mcnCaptionRightImageContentContainer" width=3D"132" styl= e=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt= ;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: left;"> <tbody><tr> <td class=3D"mcnCaptionRightImageContent" align=3D"cen= ter" valign=3D"top" style=3D"mso-line-height-rule: exactly;-ms-text-size-a= djust: 100%;-webkit-text-size-adjust: 100%;"> <img alt=3D"" src=3D"https://mcusercontent.com/66b= 44416e7b58444d7e9345c0/images/4e5f9224-961d-0597-f2df-1dfb3b6270b2.jpeg" w= idth=3D"132" style=3D"max-width: 1200px;border-radius: 50%;border: 0;heigh= t: auto;outline: none;text-decoration: none;-ms-interpolation-mode: bicubi= c;vertical-align: bottom;" class=3D"mcnImage"> </td> </tr> </tbody></table> <table class=3D"mcnCaptionRightTextContentContainer" align=3D"= right" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"396" styl= e=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt= ;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: right;"> <tbody><tr> <td valign=3D"top" class=3D"mcnTextContent" style=3D"m= so-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-= adjust: 100%;word-break: break-word;color: #202020;font-family: Helvetica;= font-size: 16px;line-height: 150%;text-align: left;"> <span style=3D"font-family:roboto=2C helvetica neu= e=2C helvetica=2C arial=2C sans-serif"><span style=3D"color:#000080"><stro= ng><span style=3D"font-size:20px">Mario Alberto Duarte</span></strong></sp= an></span> <p style=3D"margin: 10px 0;padding: 0;mso-line-height-rule: exactly;-ms-te= xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;color: #202020;font-fa= mily: Helvetica;font-size: 16px;line-height: 150%;text-align: left;"><span= style=3D"font-family:roboto=2C helvetica neue=2C helvetica=2C arial=2C sa= ns-serif"><span style=3D"font-size:14px">Empresario y fundador de Kontroly= a=2C con m=C3=A1s de 20 a=C3=B1os de experiencia en desarrollo de software= y la creaci=C3=B3n de m=C3=A1s de 15 aplicaciones. Creador de la filosof= =C3=ADa VAloR y la Metodolog=C3=ADa 30% para aumentar ventas en 90 d=C3=AD= as</span></span></p> </td> </tr> </tbody></table> </td> </tr> </tbody></table> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c= ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 20px 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;= -webkit-text-size-adjust: 100%;"> <table class=3D"mcnDividerContent" border=3D"0" cellpaddin= g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-c= ollapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-siz= e-adjust: 100%;-webkit-text-size-adjust: 100%;"> <tbody><tr> <td style=3D"mso-line-height-rule: exactly;-ms-tex= t-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <span></span> </td> </tr> </tbody></table> <!-- <td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;= "> <hr class=3D"mcnDividerContent" style=3D"border-bottom-col= or:none; border-left-color:none; border-right-color:none; border-bottom-wi= dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig= ht:0; margin-bottom:0; margin-left:0;" /> --> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c= ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 38px 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;= -webkit-text-size-adjust: 100%;"> <table class=3D"mcnDividerContent" border=3D"0" cellpaddin= g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t= op: 2px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;"> <tbody><tr> <td style=3D"mso-line-height-rule: exactly;-ms-tex= t-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <span></span> </td> </tr> </tbody></table> <!-- <td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;= "> <hr class=3D"mcnDividerContent" style=3D"border-bottom-col= or:none; border-left-color:none; border-right-color:none; border-bottom-wi= dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig= ht:0; margin-bottom:0; margin-left:0;" /> --> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c= ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 38px 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;= -webkit-text-size-adjust: 100%;"> <table class=3D"mcnDividerContent" border=3D"0" cellpaddin= g=3D"0" cellspacing=3D"0" width=3D"100%" style=3D"min-width: 100%;border-t= op: 2px solid #FFFFFF;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;"> <tbody><tr> <td style=3D"mso-line-height-rule: exactly;-ms-tex= t-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <span></span> </td> </tr> </tbody></table> <!-- <td class=3D"mcnDividerBlockInner" style=3D"padding: 18px;= "> <hr class=3D"mcnDividerContent" style=3D"border-bottom-col= or:none; border-left-color:none; border-right-color:none; border-bottom-wi= dth:0; border-left-width:0; border-right-width:0; margin-top:0; margin-rig= ht:0; margin-bottom:0; margin-left:0;" /> --> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnTextBlock" style=3D"min-width: 100%;border-collapse: coll= apse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100= %;-webkit-text-size-adjust: 100%;"> <tbody class=3D"mcnTextBlockOuter"> <tr> <td valign=3D"top" class=3D"mcnTextBlockInner" style=3D"paddin= g-top: 9px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webki= t-text-size-adjust: 100%;"> =09<!--[if mso]> =09=09=09=09<table align=3D"left" border=3D"0" cellspacing=3D"0" cellpaddi= ng=3D"0" width=3D"100%" style=3D"width:100%;"> =09=09=09=09<tr> =09=09=09=09<![endif]--> =09=09=09 =09=09=09=09<!--[if mso]> =09=09=09=09<td valign=3D"top" width=3D"600" style=3D"width:600px;"> =09=09=09=09<![endif]--> <table align=3D"left" border=3D"0" cellpadding=3D"0" cells= pacing=3D"0" style=3D"max-width: 100%;min-width: 100%;border-collapse: col= lapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 10= 0%;-webkit-text-size-adjust: 100%;float: left;" width=3D"100%" class=3D"mc= nTextContentContainer"> <tbody><tr> <td valign=3D"top" class=3D"mcnTextContent" style= =3D"padding-top: 0;padding-right: 18px;padding-bottom: 9px;padding-left: 1= 8px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-= size-adjust: 100%;word-break: break-word;color: #202020;font-family: Helve= tica;font-size: 16px;line-height: 150%;text-align: left;"> <div style=3D"text-align: center;"><strong>=C2= =BFTe gustar=C3=ADa leer m=C3=A1s art=C3=ADculos que te ayudan a kontrolar= tus ventas? </strong></div> </td> </tr> </tbody></table> =09=09=09=09<!--[if mso]> =09=09=09=09</td> =09=09=09=09<![endif]--> =09=09=09=09<!--[if mso]> =09=09=09=09</tr> =09=09=09=09</table> =09=09=09=09<![endif]--> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnButtonBlock" style=3D"min-width: 100%;border-collapse: co= llapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 1= 00%;-webkit-text-size-adjust: 100%;"> <tbody class=3D"mcnButtonBlockOuter"> <tr> <td style=3D"padding-top: 0;padding-right: 18px;padding-bottom= : 18px;padding-left: 18px;mso-line-height-rule: exactly;-ms-text-size-adju= st: 100%;-webkit-text-size-adjust: 100%;" valign=3D"top" align=3D"center"= class=3D"mcnButtonBlockInner"> <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" cl= ass=3D"mcnButtonContentContainer" style=3D"border-collapse: separate !impo= rtant;border: 3px solid #6459B9;border-radius: 6px;background-color: #6559= BA;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;= -webkit-text-size-adjust: 100%;"> <tbody> <tr> <td align=3D"center" valign=3D"middle" class= =3D"mcnButtonContent" style=3D"font-family: "Open Sans"=2C "= ;Helvetica Neue"=2C Helvetica=2C Arial=2C sans-serif;font-size: 16px;= padding: 18px;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-we= bkit-text-size-adjust: 100%;"> <a class=3D"mcnButton " title=3D"Visita el= blog de Kontrolya" href=3D"https://kontrolya.us20.list-manage.com/track/c= lick?u=3D66b44416e7b58444d7e9345c0&id=3D793bf7e3a5&e=3D6497c63c70" target= =3D"_blank" style=3D"font-weight: bold;letter-spacing: 1px;line-height: 10= 0%;text-align: center;text-decoration: none;color: #FFFFFF;mso-line-height= -rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;d= isplay: block;">Visita el blog de Kontrolya</a> </td> </tr> </tbody> </table> </td> </tr> </tbody> </table></td> </tr> <tr> <td valign=3D"top" id=3D"templateFooter" s= tyle=3D"background:#ffffff none no-repeat center/cover;mso-line-height-rul= e: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;backg= round-color: #ffffff;background-image: none;background-repeat: no-repeat;b= ackground-position: center;background-size: cover;border-top: 0;border-bot= tom: 0;padding-top: 9px;padding-bottom: 9px;"><table border=3D"0" cellpadd= ing=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnFollowBlock" style= =3D"min-width: 100%;border-collapse: collapse;mso-table-lspace: 0pt;mso-ta= ble-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;= "> <tbody class=3D"mcnFollowBlockOuter"> <tr> <td align=3D"center" valign=3D"top" style=3D"padding: 9px;mso-= line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-size-adj= ust: 100%;" class=3D"mcnFollowBlockInner"> <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" wi= dth=3D"100%" class=3D"mcnFollowContentContainer" style=3D"min-width: 100%;= border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-= text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <tbody><tr> <td align=3D"center" style=3D"padding-left: 9px;padding-right: 9px= ;mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-siz= e-adjust: 100%;"> <table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width= =3D"100%" style=3D"min-width: 100%;border-collapse: collapse;mso-table-lsp= ace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-siz= e-adjust: 100%;" class=3D"mcnFollowContent"> <tbody><tr> <td align=3D"center" valign=3D"top" style=3D"padding-t= op: 9px;padding-right: 9px;padding-left: 9px;mso-line-height-rule: exactly= ;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table align=3D"center" border=3D"0" cellpadding= =3D"0" cellspacing=3D"0" style=3D"border-collapse: collapse;mso-table-lspa= ce: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size= -adjust: 100%;"> <tbody><tr> <td align=3D"center" valign=3D"top" style= =3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-text-= size-adjust: 100%;"> <!--[if mso]> <table align=3D"center" border=3D"0" c= ellspacing=3D"0" cellpadding=3D"0"> <tr> <![endif]--> <!--[if mso]> <td align=3D"center" valign=3D"top= "> <![endif]--> <table align=3D"left" border= =3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mcnBlockFloatLeft" sty= le=3D"display: inline;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;float: left;"> <tbody><tr> <td valign=3D"top" sty= le=3D"padding-right: 10px;padding-bottom: 9px;mso-line-height-rule: exactl= y;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" class=3D"mcn= FollowContentItemContainer"> <table border=3D"0= " cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnFollowCon= tentItem" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-tab= le-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"= > <tbody><tr> <td align= =3D"left" valign=3D"middle" style=3D"padding-top: 5px;padding-right: 10px;= padding-bottom: 5px;padding-left: 9px;mso-line-height-rule: exactly;-ms-te= xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table= align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"= " style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspac= e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: le= ft;"> <t= body><tr> = <td align=3D"center" valign=3D"middle" width=3D"24" class=3D"mcnFol= lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus= t: 100%;-webkit-text-size-adjust: 100%;"> = <a href=3D"https://kontrolya.us20.list-manage.com/track/click?u= =3D66b44416e7b58444d7e9345c0&id=3D3f7f0f3bd8&e=3D6497c63c70" target=3D"_b= lank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w= ebkit-text-size-adjust: 100%;"><img src=3D"https://cdn-images.mailchimp.co= m/icons/social-block-v2/color-facebook-48.png" alt=3D"Facebook" style=3D"d= isplay: block;border: 0;height: auto;outline: none;text-decoration: none;-= ms-interpolation-mode: bicubic;" height=3D"24" width=3D"24" class=3D""></a= > = </td> </= tr> </tbod= y></table> </td> </tr> </tbody></table> </td> </tr> </tbody></table> <!--[if mso]> </td> <![endif]--> <!--[if mso]> <td align=3D"center" valign=3D"top= "> <![endif]--> <table align=3D"left" border= =3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mcnBlockFloatLeft" sty= le=3D"display: inline;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;float: left;"> <tbody><tr> <td valign=3D"top" sty= le=3D"padding-right: 10px;padding-bottom: 9px;mso-line-height-rule: exactl= y;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" class=3D"mcn= FollowContentItemContainer"> <table border=3D"0= " cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnFollowCon= tentItem" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-tab= le-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"= > <tbody><tr> <td align= =3D"left" valign=3D"middle" style=3D"padding-top: 5px;padding-right: 10px;= padding-bottom: 5px;padding-left: 9px;mso-line-height-rule: exactly;-ms-te= xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table= align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"= " style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspac= e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: le= ft;"> <t= body><tr> = <td align=3D"center" valign=3D"middle" width=3D"24" class=3D"mcnFol= lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus= t: 100%;-webkit-text-size-adjust: 100%;"> = <a href=3D"https://kontrolya.us20.list-manage.com/track/click?u= =3D66b44416e7b58444d7e9345c0&id=3D73566937b5&e=3D6497c63c70" target=3D"_b= lank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w= ebkit-text-size-adjust: 100%;"><img src=3D"https://cdn-images.mailchimp.co= m/icons/social-block-v2/color-link-48.png" alt=3D"Website" style=3D"displa= y: block;border: 0;height: auto;outline: none;text-decoration: none;-ms-in= terpolation-mode: bicubic;" height=3D"24" width=3D"24" class=3D""></a> = </td> </= tr> </tbod= y></table> </td> </tr> </tbody></table> </td> </tr> </tbody></table> <!--[if mso]> </td> <![endif]--> <!--[if mso]> <td align=3D"center" valign=3D"top= "> <![endif]--> <table align=3D"left" border= =3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mcnBlockFloatLeft" sty= le=3D"display: inline;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;float: left;"> <tbody><tr> <td valign=3D"top" sty= le=3D"padding-right: 10px;padding-bottom: 9px;mso-line-height-rule: exactl= y;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" class=3D"mcn= FollowContentItemContainer"> <table border=3D"0= " cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnFollowCon= tentItem" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-tab= le-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"= > <tbody><tr> <td align= =3D"left" valign=3D"middle" style=3D"padding-top: 5px;padding-right: 10px;= padding-bottom: 5px;padding-left: 9px;mso-line-height-rule: exactly;-ms-te= xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table= align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"= " style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspac= e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: le= ft;"> <t= body><tr> = <td align=3D"center" valign=3D"middle" width=3D"24" class=3D"mcnFol= lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus= t: 100%;-webkit-text-size-adjust: 100%;"> = <a href=3D"mailto:contacto@kontrolya.com" target=3D"_blank" sty= le=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-webkit-tex= t-size-adjust: 100%;"><img src=3D"https://cdn-images.mailchimp.com/icons/s= ocial-block-v2/color-forwardtofriend-48.png" alt=3D"Email" style=3D"displa= y: block;border: 0;height: auto;outline: none;text-decoration: none;-ms-in= terpolation-mode: bicubic;" height=3D"24" width=3D"24" class=3D""></a> = </td> </= tr> </tbod= y></table> </td> </tr> </tbody></table> </td> </tr> </tbody></table> <!--[if mso]> </td> <![endif]--> <!--[if mso]> <td align=3D"center" valign=3D"top= "> <![endif]--> <table align=3D"left" border= =3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mcnBlockFloatLeft" sty= le=3D"display: inline;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;float: left;"> <tbody><tr> <td valign=3D"top" sty= le=3D"padding-right: 10px;padding-bottom: 9px;mso-line-height-rule: exactl= y;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" class=3D"mcn= FollowContentItemContainer"> <table border=3D"0= " cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnFollowCon= tentItem" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-tab= le-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"= > <tbody><tr> <td align= =3D"left" valign=3D"middle" style=3D"padding-top: 5px;padding-right: 10px;= padding-bottom: 5px;padding-left: 9px;mso-line-height-rule: exactly;-ms-te= xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table= align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"= " style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspac= e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: le= ft;"> <t= body><tr> = <td align=3D"center" valign=3D"middle" width=3D"24" class=3D"mcnFol= lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus= t: 100%;-webkit-text-size-adjust: 100%;"> = <a href=3D"https://kontrolya.us20.list-manage.com/track/click?u= =3D66b44416e7b58444d7e9345c0&id=3D30810758e5&e=3D6497c63c70" target=3D"_b= lank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w= ebkit-text-size-adjust: 100%;"><img src=3D"https://cdn-images.mailchimp.co= m/icons/social-block-v2/color-youtube-48.png" alt=3D"YouTube" style=3D"dis= play: block;border: 0;height: auto;outline: none;text-decoration: none;-ms= -interpolation-mode: bicubic;" height=3D"24" width=3D"24" class=3D""></a> = </td> </= tr> </tbod= y></table> </td> </tr> </tbody></table> </td> </tr> </tbody></table> <!--[if mso]> </td> <![endif]--> <!--[if mso]> <td align=3D"center" valign=3D"top= "> <![endif]--> <table align=3D"left" border= =3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mcnBlockFloatLeft" sty= le=3D"display: inline;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;float: left;"> <tbody><tr> <td valign=3D"top" sty= le=3D"padding-right: 10px;padding-bottom: 9px;mso-line-height-rule: exactl= y;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" class=3D"mcn= FollowContentItemContainer"> <table border=3D"0= " cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnFollowCon= tentItem" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-tab= le-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"= > <tbody><tr> <td align= =3D"left" valign=3D"middle" style=3D"padding-top: 5px;padding-right: 10px;= padding-bottom: 5px;padding-left: 9px;mso-line-height-rule: exactly;-ms-te= xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table= align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"= " style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspac= e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: le= ft;"> <t= body><tr> = <td align=3D"center" valign=3D"middle" width=3D"24" class=3D"mcnFol= lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus= t: 100%;-webkit-text-size-adjust: 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<tbody><tr> <td valign=3D"top" sty= le=3D"padding-right: 10px;padding-bottom: 9px;mso-line-height-rule: exactl= y;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" class=3D"mcn= FollowContentItemContainer"> <table border=3D"0= " cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnFollowCon= tentItem" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-tab= le-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"= > <tbody><tr> <td align= =3D"left" valign=3D"middle" style=3D"padding-top: 5px;padding-right: 10px;= padding-bottom: 5px;padding-left: 9px;mso-line-height-rule: exactly;-ms-te= xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table= align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"= " style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspac= e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: le= ft;"> <t= body><tr> = <td align=3D"center" valign=3D"middle" width=3D"24" class=3D"mcnFol= lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus= t: 100%;-webkit-text-size-adjust: 100%;"> = <a href=3D"https://kontrolya.us20.list-manage.com/track/click?u= =3D66b44416e7b58444d7e9345c0&id=3D585958a839&e=3D6497c63c70" target=3D"_b= lank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w= ebkit-text-size-adjust: 100%;"><img src=3D"https://cdn-images.mailchimp.co= m/icons/social-block-v2/color-instagram-48.png" alt=3D"Instagram" style=3D= "display: block;border: 0;height: auto;outline: none;text-decoration: none= ;-ms-interpolation-mode: bicubic;" height=3D"24" width=3D"24" class=3D""><= /a> = </td> </= tr> </tbod= y></table> </td> </tr> </tbody></table> </td> </tr> </tbody></table> <!--[if mso]> </td> <![endif]--> <!--[if mso]> <td align=3D"center" valign=3D"top= "> <![endif]--> <table align=3D"left" border= =3D"0" cellpadding=3D"0" cellspacing=3D"0" class=3D"mcnBlockFloatLeft" sty= le=3D"display: inline;border-collapse: collapse;mso-table-lspace: 0pt;mso-= table-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100= %;float: left;"> <tbody><tr> <td valign=3D"top" sty= le=3D"padding-right: 0;padding-bottom: 9px;mso-line-height-rule: exactly;-= ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;" class=3D"mcnFol= lowContentItemContainer"> <table border=3D"0= " cellpadding=3D"0" cellspacing=3D"0" width=3D"100%" class=3D"mcnFollowCon= tentItem" style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-tab= le-rspace: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;"= > <tbody><tr> <td align= =3D"left" valign=3D"middle" style=3D"padding-top: 5px;padding-right: 10px;= padding-bottom: 5px;padding-left: 9px;mso-line-height-rule: exactly;-ms-te= xt-size-adjust: 100%;-webkit-text-size-adjust: 100%;"> <table= align=3D"left" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"= " style=3D"border-collapse: collapse;mso-table-lspace: 0pt;mso-table-rspac= e: 0pt;-ms-text-size-adjust: 100%;-webkit-text-size-adjust: 100%;float: le= ft;"> <t= body><tr> = <td align=3D"center" valign=3D"middle" width=3D"24" class=3D"mcnFol= lowIconContent" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjus= t: 100%;-webkit-text-size-adjust: 100%;"> = <a href=3D"https://kontrolya.us20.list-manage.com/track/click?u= =3D66b44416e7b58444d7e9345c0&id=3De741705139&e=3D6497c63c70" target=3D"_b= lank" style=3D"mso-line-height-rule: exactly;-ms-text-size-adjust: 100%;-w= ebkit-text-size-adjust: 100%;"><img src=3D"https://cdn-images.mailchimp.co= m/icons/social-block-v2/color-whatsapp-48.png" alt=3D"WhatsApp" style=3D"d= isplay: block;border: 0;height: auto;outline: none;text-decoration: none;-= ms-interpolation-mode: bicubic;" height=3D"24" width=3D"24" class=3D""></a= > = </td> </= tr> </tbod= y></table> </td> </tr> </tbody></table> </td> </tr> </tbody></table> <!--[if mso]> </td> <![endif]--> <!--[if mso]> </tr> </table> <![endif]--> 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0;padding-bottom= : 0;text-align: center;mso-line-height-rule: exactly;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;"> <img align=3D"center" alt=3D"" src= =3D"https://mcusercontent.com/66b44416e7b58444d7e9345c0/images/04793d3f-15= 26-e8a7-30b6-1f9d5646cc41.png" width=3D"600" style=3D"max-width: 1584px;pa= dding-bottom: 0;display: inline !important;vertical-align: bottom;border:= 0;height: auto;outline: none;text-decoration: none;-ms-interpolation-mode= : bicubic;" class=3D"mcnImage"> </td> </tr> </tbody></table> </td> </tr> </tbody> </table><table border=3D"0" cellpadding=3D"0" cellspacing=3D"0" width=3D"1= 00%" class=3D"mcnDividerBlock" style=3D"min-width: 100%;border-collapse: c= ollapse;mso-table-lspace: 0pt;mso-table-rspace: 0pt;-ms-text-size-adjust:= 100%;-webkit-text-size-adjust: 100%;table-layout: fixed !important;"> <tbody class=3D"mcnDividerBlockOuter"> <tr> <td class=3D"mcnDividerBlockInner" style=3D"min-width: 100%;pa= dding: 10px 18px 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